gossip & fabulous nails
Whimsical and bright. Going from word balloon, to nail-shaped megaphone; this "Telephone Game" inspired logo hides the steps our communication can take between recipients. Leaning into the "nails salons as hot-beds for gossip" trope, this was a very fun project to conceptualize.
Additional print materials include business & appointment reminder cards, digital signage, and in-store menus.
